Category Archives: Students

Drinks Company + PR Firm + Enthusiastic Undergraduate = Massive Hangover for Universities

PR companies are well known for using 'fake formula' to promote products, often involving academics to front them. Now it seems companies are getting students to do this job, which raises a lot of worries for universities that they may not be aware of.
Also posted in Academia, Bad science, Commercialisation, Critical appraisal, Ethics, Formula, Surveys/questionnaires, Teachers | Comments closed